Motion design
SHRED TV
Student project
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Year: 2024
Responsibility: Concept Development, Creative Direction, Filming, Motion Graphics / Video Editing
Task:
In this assignment, we were given the freedom to define the brief ourselves. The task was to create a vignette for a program of our choice and decide which channel it would stream on, with a clear focus on branding and visual identity.
Shred TV is an exciting snowboarding channel that takes viewers back to the MTV era with a nostalgic vintage TV effect in the intro. Through action-packed episodes, we follow a group of fearless female snowboarders as they explore challenging terrains and showcase their raw talent on the board. Each episode is a mix of adrenaline-fueled snowboarding, inspiring stories, and a dash of nostalgia, guaranteed to captivate viewers with an interest in action and extreme sports. With Shred TV, viewers get a unique experience of snowboarding culture and a glimpse into the thrilling world of female snowboarders.
